
Pinterest has spoken: Summer 2025 is all about the Martha Stewart lifestyle glow-up. Searches for “Martha aesthetic,” “backyard hens,” and “nature bathing” have surged by more than 2,800%, and Gen Z is leading the charge.
Dubbed “Martha Girl Summer”, this trend is less about partying and more about intentional living. Think:
- Lavender gardens
- Homemade bread
- Chicken coops
- Boho linens and herbal teas
This movement is rooted in eco-consciousness, domestic comfort, and a deep rejection of fast-paced, screen-heavy culture.
Why It Works:
- Combines nostalgia and sustainability
- Feeds into the cottagecore and clean girl aesthetic
- Encourages real-world joy over virtual noise
If you’re ready to swap your FYP for fresh basil, this is the lifestyle trend for you.

🟢 Tags: #MarthaStewartAesthetic #MarthaGirlSummer #EcoTrends2025 #PinterestTrends #TopNews11