🌻 Martha Stewart Aesthetic Is Summer 2025’s Unexpected TikTok Vibe

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Move over minimalism—this summer, it’s all about the “Martha Stewart aesthetic.”

Searches for vintage aprons, garden-grown veggies, and pastel kitchenware have exploded—up nearly 2,900% on Pinterest. Gen Z is turning to homely, wholesome content that blends cozy cottage vibes with wellness and slow living.

From TikToks of herb gardens and fresh-baked bread to aesthetic edits of grandma’s wallpaper, the internet’s in love with this nostalgic yet fresh take.

It’s not just about style—it’s about a digital detox movement, embracing nature and authenticity in a screen-heavy world.

So if your feed suddenly looks like a vintage cookbook—don’t panic. It’s the vibe now.

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#MarthaStewartAesthetic #GenZTrends #TikTokVibes #SlowLiving #NatureDetox #TopNews11